WSM - Williams-Sonoma, Inc.

WSM

$222.85 +2.51 (+1.14%) Last updated: Jul 16, 2026 06:19

52-Week Range

$222.85

$161.76 $222.85 $244.65

Fundamentals Overview

Williams-Sonoma, Inc. is in the middle of its 52-week range with moderate valuation, trading relatively flat today.

Valuation moderate

P/E 24.6 P/B 14.11 P/S 3.33

Intrinsic value (DCF)

-59.6% downside vs price

Profitability

Net margin 13.8%

Risk (Beta)

1.49 — higher vol

Earnings & growth

EPS $9.08 Rev -23.4% Profit -37.1% vs prior qtr

BullzEye Analysis

Our composite tilts Hold on technicals (e.g. RSI, ADX, trend), fundamentals, sentiment, sector and index context, and risk.

Composite Signal

Sell

Buy

Hold — 54% confidence Risk: High Volatility — Beta 1.49. Consider smaller position size due to higher beta.

Supporting (Buy):

Analyst grade: B+ · Sentiment improving (2 upgrades) · 3M vs S&P 500: +5.1% · 3M vs Consumer Cyclical sector: +12.5%

Pressures (Sell):

DCF 59.6% downside vs price · Beta 1.49 (elevated)

Not financial advice. For education and research only; do your own research and consider a financial advisor before investing.

Key Stats

Market Cap

$26.24B

P/E (TTM)

24.55

EPS (TTM)

$9.08

Dividend Yield

1.23%

52-Week Range

$161.76 - $244.65

Volume vs Avg

N/A

Beta

1.49

About

Williams-Sonoma, Inc. (WSM) functions as a specialized, multi-channel retailer offering a diverse array of products for the home. Its flagship Williams Sonoma brand is renowned for cooking, dining, and entertaining essentials, such as cookware, culinary tools, small appliances, flatware, dinnerware, barware, outdoor furnishings, and an extensive collection of cookbooks. This brand also provides home furnishings and decorative accents. The popular Pottery Barn brand features furniture, bedding, l...

Sector: Consumer Cyclical

Headquarters: US

Employees: 19,800

IPO Date: Jul 1983

Website: www.williams-sonomainc.com

Beta: 1.49 (More volatile than market)

Ratings & Grades at a Glance

Overall rating: B+. Recent institutional grades: majority upgrades. Current institutional positions: Buy: 4, Equal Weight: 5, In Line: 5, Neutral: 6, Outperform: 9, Overweight: 1.

Financial story & AI narrative

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Valuation & Ratios

Valuation, liquidity, and profitability metrics are consolidated here (including ratios that previously appeared in the Financials story). Trailing (TTM) vs forward-looking (e.g. DCF) is noted on each line where it matters.

DCF vs price: DCF estimate is $90.10; current price is $222.85. That’s a -59.6% gap. When the gap is large (e.g. >20%), that’s divergence; when they’re close, that’s convergence. Differences can reflect growth expectations, sector premiums, or conservative vs. optimistic assumptions. Use DCF as one input alongside technicals and sentiment.

Metric	Value
Valuation
P/E (TTM)	24.55
DCF value (model)	$90.10 (-59.6% vs price)
PEG (TTM)	N/A
P/B (TTM)	14.11
P/S (TTM)	3.33
P/FCF (TTM)	23.95
Liquidity & enterprise
Current Ratio (TTM)	1.34
Quick Ratio (TTM)	0.51
Cash Ratio (TTM)	0.37
Profitability
ROE (TTM)	N/A
ROA (TTM)	N/A
Revenue growth (YoY)	N/A
Net margin (TTM)	13.81%
Gross margin (TTM)	46.06%
Operating margin (TTM)	17.97%
Debt to equity (TTM)	N/A

Latest News

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Price Target, Ratings & Grades

Analyst price targets, consensus, rating snapshot, and institutional grades for WSM.

Analyst Sentiment at a Glance

B+ Sentiment Improving

Buy 4Equal Weight 5In Line 5Neutral 6Outperform 9Overweight 1

2 upgrades, 0 downgrades

Price Target Consensus

Current $222.85

Median $205.00

Consensus $210.88

Low consensus $190.00

High consensus $250.00

Stock Grades (Institutions)

Institution	Action	Previous Grade	New Grade	Date
Keybanc	maintain	Overweight	Overweight	2026-07-07
Evercore ISI Group	maintain	In Line	In Line	2026-06-23
Morgan Stanley	maintain	Equal Weight	Equal Weight	2026-05-22
Telsey Advisory Group	maintain	Outperform	Outperform	2026-05-22
RBC Capital	maintain	Outperform	Outperform	2026-05-22
Wells Fargo	maintain	Equal Weight	Equal Weight	2026-05-22
Barclays	maintain	Equal Weight	Equal Weight	2026-05-22
RBC Capital	maintain	Outperform	Outperform	2026-05-18
Wells Fargo	maintain	Equal Weight	Equal Weight	2026-05-14
Citigroup	maintain	Neutral	Neutral	2026-05-12
Evercore ISI Group	maintain	In Line	In Line	2026-04-14
Goldman Sachs	upgrade	Neutral	Buy	2026-04-13
Barclays	maintain	Equal Weight	Equal Weight	2026-03-20
TD Cowen	maintain	Buy	Buy	2026-03-19
RBC Capital	maintain	Outperform	Outperform	2026-03-19
Telsey Advisory Group	maintain	Outperform	Outperform	2026-03-19
Baird	maintain	Outperform	Outperform	2026-03-19
Telsey Advisory Group	maintain	Outperform	Outperform	2026-03-12
UBS	maintain	Neutral	Neutral	2026-03-11
Citigroup	maintain	Neutral	Neutral	2026-03-06
Evercore ISI Group	maintain	In Line	In Line	2026-02-10
Evercore ISI Group	maintain	In Line	In Line	2026-02-03
Zelman & Assoc	upgrade	Underperform	Neutral	2026-01-29
TD Cowen	maintain	Buy	Buy	2026-01-20
Evercore ISI Group	maintain	In Line	In Line	2025-12-23
RBC Capital	maintain	Outperform	Outperform	2025-11-21
UBS	maintain	Neutral	Neutral	2025-11-20
Telsey Advisory Group	maintain	Outperform	Outperform	2025-11-20
TD Cowen	maintain	Buy	Buy	2025-11-20
Citigroup	maintain	Neutral	Neutral	2025-11-20