UAA Add to watchlist $6.61 0.14 (-2.07%) Last updated: Jul 15, 2026 06:08
52-Week Range
$6.61
$4.13 $6.61 $8.15

Fundamentals Overview

Under Armour, Inc. is in the middle of its 52-week range with low valuation, trending downward today.

Valuation low

P/B 1.95 P/S 0.55

Intrinsic value (DCF)

-87.4% downside vs price

Risk (Beta)

1.67 — higher vol

BullzEye Analysis

Our composite tilts Sell on technicals (e.g. RSI, ADX, trend), fundamentals, sentiment, sector and index context, and risk.

Composite Signal

Sell
Buy
Sell — 82% confidence Risk: High Volatility — Beta 1.67. Consider smaller position size due to higher beta.

Supporting (Buy):

3M vs Consumer Cyclical sector: +5.9%

Pressures (Sell):

DCF 87.4% downside vs price · Sentiment weakening (3 downgrades) · Beta 1.67 (elevated)

Not financial advice. For education and research only; do your own research and consider a financial advisor before investing.

Key Stats

Market Cap
$2.82B
P/E (TTM)
N/A
EPS (TTM)
N/A
Dividend Yield
N/A
52-Week Range
$4.13 - $8.15
Volume vs Avg
N/A
Beta
1.67

About

Under Armour, Inc. (UAA) specializes in the design, promotion, and distribution of athletic clothing, footwear, and accessories for men, women, and young people. Its apparel collection includes various fits such as compression, fitted, and loose styles. Additionally, the firm produces specialized footwear designed for running, training, basketball, cleated sports, post-exercise recovery, and outdoor activities. The product range extends to accessories like gloves, bags, headwear, and sports mask...
Sector: Consumer Cyclical
Headquarters: US
Employees: 6,800
IPO Date: Nov 2005
Beta: 1.67 (More volatile than market)

Ratings & Grades at a Glance

Overall rating: C-. Recent institutional grades: majority downgrades. Current institutional positions: Buy: 3, Equal Weight: 2, Hold: 3, Market Perform: 8, Neutral: 8, Outperform: 1, Sell: 2, Underperform: 2, Underweight: 1.

Financial story & AI narrative

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Valuation & Ratios

Valuation, liquidity, and profitability metrics are consolidated here (including ratios that previously appeared in the Financials story). Trailing (TTM) vs forward-looking (e.g. DCF) is noted on each line where it matters.

DCF vs price: DCF estimate is $0.83; current price is $6.61. That’s a -87.4% gap. When the gap is large (e.g. >20%), that’s divergence; when they’re close, that’s convergence. Differences can reflect growth expectations, sector premiums, or conservative vs. optimistic assumptions. Use DCF as one input alongside technicals and sentiment.

Metric Value
Valuation
P/E (TTM) N/A
DCF value (model) $0.83 (-87.4% vs price)
PEG (TTM) N/A
P/B (TTM) 1.95
P/S (TTM) 0.55
Liquidity & enterprise
Current Ratio (TTM) 1.62
Quick Ratio (TTM) 1.08
Cash Ratio (TTM) 0.18
Profitability
ROE (TTM) N/A
ROA (TTM) N/A
Revenue growth (YoY) N/A
Net margin (TTM) -9.94%
Gross margin (TTM) 45.86%
Operating margin (TTM) 5.35%
Debt to equity (TTM) N/A

Latest News

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Price Target, Ratings & Grades

Analyst price targets, consensus, rating snapshot, and institutional grades for UAA.

Analyst Sentiment at a Glance

C- Sentiment Weakening
Buy 3Equal Weight 2Hold 3Market Perform 8Neutral 8Outperform 1Sell 2Underperform 2Underweight 1
0 upgrades, 3 downgrades
Price Target Consensus
Current $6.61
Median $6.00
Consensus $6.50
Low consensus $5.00
High consensus $10.00

Stock Grades (Institutions)

Institution Action Previous Grade New Grade Date
UBS maintain Buy Buy 2026-05-14
Barclays maintain Equal Weight Equal Weight 2026-05-13
Stifel downgrade Buy Hold 2026-05-13
Truist Securities maintain Hold Hold 2026-05-13
BNP Paribas maintain Neutral Neutral 2026-05-13
Citigroup maintain Sell Sell 2026-05-13
Citigroup downgrade Neutral Sell 2026-02-10
Telsey Advisory Group maintain Market Perform Market Perform 2026-02-09
Barclays maintain Equal Weight Equal Weight 2026-02-09
Goldman Sachs maintain Neutral Neutral 2026-02-09
Telsey Advisory Group maintain Market Perform Market Perform 2026-02-06
Telsey Advisory Group maintain Market Perform Market Perform 2026-01-30
Citigroup maintain Neutral Neutral 2026-01-23
UBS maintain Buy Buy 2025-11-07
Telsey Advisory Group maintain Market Perform Market Perform 2025-11-07
Evercore ISI Group maintain Underperform Underperform 2025-11-07
Telsey Advisory Group maintain Market Perform Market Perform 2025-10-31
Citigroup maintain Neutral Neutral 2025-10-21
Rothschild & Co downgrade Buy Neutral 2025-09-15
Baird maintain Neutral Neutral 2025-08-11
Citigroup maintain Neutral Neutral 2025-08-11
Telsey Advisory Group maintain Market Perform Market Perform 2025-08-11
B of A Securities maintain Neutral Neutral 2025-08-11
UBS maintain Buy Buy 2025-08-11
JP Morgan maintain Underweight Underweight 2025-08-08
Telsey Advisory Group maintain Market Perform Market Perform 2025-08-08
Telsey Advisory Group maintain Market Perform Market Perform 2025-08-04
Evercore ISI Group maintain Underperform Underperform 2025-05-14
BMO Capital maintain Outperform Outperform 2025-05-14
Needham maintain Hold Hold 2025-05-14