SYF Add to watchlist $75.99 +0.44 (+0.58%) Last updated: Apr 16, 2026 00:36
52-Week Range
$75.99
$46.13 $75.99 $88.77

Fundamentals Overview

Synchrony Financial is in the middle of its 52-week range with premium valuation, trading relatively flat today.

Valuation premium

P/E 7.7 PEG 5.06 P/B 1.62 P/S 1.43

Intrinsic value (DCF)

+13.9% upside vs price

Profitability

Net margin 18.6%

Risk (Beta)

1.38 — higher vol

Earnings & growth

EPS $9.93 Rev -1.4% Profit -30.3% vs prior qtr

BullzEye Analysis

Our composite tilts Hold on technicals (e.g. RSI, ADX, trend), fundamentals, sentiment, sector and index context, and risk.

Composite Signal

Sell
Buy
Hold — 52% confidence Risk: High Volatility — Beta 1.38. Consider smaller position size due to higher beta.

Supporting (Buy):

DCF +13.9% upside vs price · Analyst grade: A

Pressures (Sell):

3M vs S&P 500: -5.3% · Beta 1.38 (elevated)

Not financial advice. For education and research only; do your own research and consider a financial advisor before investing.

Key Stats

Market Cap
$27.37B
P/E (TTM)
7.66
EPS (TTM)
$9.93
Dividend Yield
0.79%
52-Week Range
$46.13 - $88.77
Volume vs Avg
N/A
Beta
1.38

About

Synchrony Financial, together with its subsidiaries, operates as a consumer financial services company in the United States. It provides credit products, such as credit cards, commercial credit products, and consumer installment loans. The company also offers private label credit cards, dual cards, co-brand and general purpose credit cards, short- and long-term installment loans, and consumer banking products; and deposit products, including certificates of deposit, individual retirement account...
Sector: Financial Services
Headquarters: US
Employees: 20,000
IPO Date: Jul 2014
Beta: 1.38 (More volatile than market)

Ratings & Grades at a Glance

Overall rating: A. Recent institutional grades: mixed. Current institutional positions: Buy: 5, Hold: 4, Neutral: 6, Outperform: 5, Overweight: 9, Sector Perform: 1.

Financial story & AI narrative

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Valuation & Ratios

Valuation, liquidity, and profitability metrics are consolidated here (including ratios that previously appeared in the Financials story). Trailing (TTM) vs forward-looking (e.g. DCF) is noted on each line where it matters.

DCF vs price: DCF estimate is $86.59; current price is $75.99. That’s a +13.9% gap. When the gap is large (e.g. >20%), that’s divergence; when they’re close, that’s convergence. Differences can reflect growth expectations, sector premiums, or conservative vs. optimistic assumptions. Use DCF as one input alongside technicals and sentiment.

Metric Value
Valuation
P/E (TTM) 7.66
DCF value (model) $86.59 (13.9% upside)
PEG (TTM) 5.06
P/B (TTM) 1.62
P/S (TTM) 1.43
P/FCF (TTM) 2.78
Liquidity & enterprise
Current Ratio (TTM) 0.21
Quick Ratio (TTM) 0.21
Cash Ratio (TTM) 0.18
Profitability
ROE (TTM) N/A
ROA (TTM) N/A
Revenue growth (YoY) N/A
Net margin (TTM) 18.58%
Gross margin (TTM) 51.04%
Operating margin (TTM) 24.17%
Debt to equity (TTM) N/A

Latest News

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Price Target, Ratings & Grades

Analyst price targets, consensus, rating snapshot, and institutional grades for SYF.

Analyst Sentiment at a Glance

A Sentiment Mixed
Buy 5Hold 4Neutral 6Outperform 5Overweight 9Sector Perform 1
2 upgrades, 2 downgrades
Price Target Consensus
Current $75.99
Median $93.00
Consensus $90.91
Low consensus $82.00
High consensus $100.00

Stock Grades (Institutions)

Institution Action Previous Grade New Grade Date
Wells Fargo maintain Overweight Overweight 2026-04-09
JP Morgan maintain Neutral Neutral 2026-04-09
Evercore ISI Group maintain Outperform Outperform 2026-04-06
Barclays maintain Overweight Overweight 2026-04-06
Truist Securities maintain Hold Hold 2026-03-23
BTIG maintain Buy Buy 2026-03-11
Baird upgrade Neutral Outperform 2026-02-13
Truist Securities maintain Hold Hold 2026-01-29
Barclays maintain Overweight Overweight 2026-01-28
BTIG maintain Buy Buy 2026-01-28
JP Morgan maintain Neutral Neutral 2026-01-28
RBC Capital maintain Sector Perform Sector Perform 2026-01-28
JP Morgan maintain Neutral Neutral 2026-01-12
TD Cowen maintain Buy Buy 2026-01-08
Barclays maintain Overweight Overweight 2026-01-06
Wells Fargo maintain Overweight Overweight 2026-01-05
Keefe, Bruyette & Woods maintain Outperform Outperform 2026-01-02
Truist Securities maintain Hold Hold 2025-12-22
Wells Fargo maintain Overweight Overweight 2025-12-17
Baird downgrade Outperform Neutral 2025-12-05
Truist Securities maintain Hold Hold 2025-10-17
Wells Fargo maintain Overweight Overweight 2025-10-16
Barclays maintain Overweight Overweight 2025-10-16
BTIG maintain Buy Buy 2025-10-16
HSBC upgrade Hold Buy 2025-10-10
JP Morgan downgrade Overweight Neutral 2025-10-07
UBS maintain Neutral Neutral 2025-10-07
Barclays maintain Overweight Overweight 2025-10-06
Keefe, Bruyette & Woods maintain Outperform Outperform 2025-10-01
Evercore ISI Group maintain Outperform Outperform 2025-09-30