AAPL - Apple Inc. | BullzEye View

AAPL

$291.13 4.50 (-1.52%) Last updated: Jun 14, 2026 00:29

52-Week Range

$291.13

$195.07 $291.13 $317.40

Fundamentals Overview

Apple Inc. is near the high of its 52-week range with premium valuation, trading relatively flat today.

Valuation premium

P/E 35.1 PEG 1.35 P/B 40.22 P/S 9.47

Intrinsic value (DCF)

-47.1% downside vs price

Profitability

Net margin 27.2%

Risk (Beta)

1.09 — in line vol

Earnings & growth

EPS $8.30 Rev -22.7% Profit -29.7% vs prior qtr

BullzEye Analysis

Our composite tilts Hold on technicals (e.g. RSI, ADX, trend), fundamentals, sentiment, sector and index context, and risk.

Composite Signal

Sell

Buy

Hold — 56% confidence Risk: Moderate Volatility — Beta 1.09. Diversify and only invest what you can afford to lose.

Supporting (Buy):

Analyst grade: B · Sentiment improving (1 upgrade)

Pressures (Sell):

DCF 47.1% downside vs price · 3M vs Technology sector: -20%

Not financial advice. For education and research only; do your own research and consider a financial advisor before investing.

Key Stats

Market Cap

$4,275.93B

P/E (TTM)

35.08

EPS (TTM)

$8.30

Dividend Yield

0.36%

52-Week Range

$195.07 - $317.40

Volume vs Avg

N/A

Beta

1.09

About

Apple Inc. is a global technology corporation that specializes in the conceptualization, production, and sale of a diverse suite of electronic devices. Its comprehensive hardware lineup features the well-known iPhone smartphones, Mac personal computers, and versatile iPad tablets. The company also supplies a range of wearables, smart home products, and accessories, including AirPods, Apple TV, Apple Watch, items from the Beats brand, and HomePod speakers. Beyond its device offerings, Apple deliv...

Sector: Technology

Headquarters: US

Employees: 164,000

IPO Date: Dec 1980

Website: www.apple.com

Beta: 1.09 (More volatile than market)

Ratings & Grades at a Glance

Overall rating: B. Recent institutional grades: majority upgrades. Current institutional positions: Buy: 7, Hold: 2, Neutral: 6, Outperform: 9, Overweight: 4, Strong Buy: 1, Underweight: 1.

Financial story & AI narrative

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Valuation & Ratios

Valuation, liquidity, and profitability metrics are consolidated here (including ratios that previously appeared in the Financials story). Trailing (TTM) vs forward-looking (e.g. DCF) is noted on each line where it matters.

DCF vs price: DCF estimate is $153.90; current price is $291.13. That’s a -47.1% gap. When the gap is large (e.g. >20%), that’s divergence; when they’re close, that’s convergence. Differences can reflect growth expectations, sector premiums, or conservative vs. optimistic assumptions. Use DCF as one input alongside technicals and sentiment.

Metric	Value
Valuation
P/E (TTM)	35.08
DCF value (model)	$153.90 (-47.1% vs price)
PEG (TTM)	1.35
P/B (TTM)	40.22
P/S (TTM)	9.47
P/FCF (TTM)	33.1
Liquidity & enterprise
Current Ratio (TTM)	1.07
Quick Ratio (TTM)	1.02
Cash Ratio (TTM)	0.27
Profitability
ROE (TTM)	N/A
ROA (TTM)	N/A
Revenue growth (YoY)	N/A
Net margin (TTM)	27.15%
Gross margin (TTM)	47.86%
Operating margin (TTM)	32.64%
Debt to equity (TTM)	N/A

Latest News

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Price Target, Ratings & Grades

Analyst price targets, consensus, rating snapshot, and institutional grades for AAPL.

Analyst Sentiment at a Glance

B Sentiment Improving

Buy 7Hold 2Neutral 6Outperform 9Overweight 4Strong Buy 1Underweight 1

1 upgrade, 0 downgrades

Price Target Consensus

Current $291.13

Median $325.00

Consensus $326.47

Low consensus $253.00

High consensus $400.00

Stock Grades (Institutions)

Institution	Action	Previous Grade	New Grade	Date
Maxim Group	maintain	Buy	Buy	2026-06-09
Rosenblatt	maintain	Neutral	Neutral	2026-06-09
Needham	maintain	Hold	Hold	2026-06-09
Morgan Stanley	maintain	Overweight	Overweight	2026-06-09
TD Cowen	maintain	Buy	Buy	2026-06-09
Wedbush	maintain	Outperform	Outperform	2026-06-05
B of A Securities	maintain	Buy	Buy	2026-05-26
Tigress Financial	maintain	Strong Buy	Strong Buy	2026-05-14
Evercore ISI Group	maintain	Outperform	Outperform	2026-05-14
Wedbush	maintain	Outperform	Outperform	2026-05-08
Morgan Stanley	maintain	Overweight	Overweight	2026-05-01
UBS	maintain	Neutral	Neutral	2026-05-01
Wedbush	maintain	Outperform	Outperform	2026-05-01
Needham	maintain	Hold	Hold	2026-05-01
Maxim Group	maintain	Buy	Buy	2026-05-01
DA Davidson	maintain	Neutral	Neutral	2026-05-01
Wells Fargo	maintain	Overweight	Overweight	2026-05-01
Barclays	maintain	Underweight	Underweight	2026-05-01
TD Cowen	maintain	Buy	Buy	2026-05-01
Rosenblatt	maintain	Neutral	Neutral	2026-05-01
UBS	maintain	Neutral	Neutral	2026-04-28
Wedbush	maintain	Outperform	Outperform	2026-04-21
Rosenblatt	maintain	Neutral	Neutral	2026-04-21
BNP Paribas	upgrade	Neutral	Outperform	2026-04-17
B of A Securities	maintain	Buy	Buy	2026-04-14
Wedbush	maintain	Outperform	Outperform	2026-03-31
Wedbush	maintain	Outperform	Outperform	2026-03-27
B of A Securities	maintain	Buy	Buy	2026-03-23
Morgan Stanley	maintain	Overweight	Overweight	2026-03-23
Wedbush	maintain	Outperform	Outperform	2026-03-05